-Orange Liberia CEO Describes Its New Iconic Headquarters, Ahead of tomorrow’s official opening.
By Jerromie S. Walters
Monrovia, Liberia – Monrovia has gained a more unique, splendid, and exquisite look with the completion of Orange Icon16, a state-of-the-art 20 million commercial complex set to officially open on Thursday, May 15, 2025. The official opening of Orange Icon16, as it is named, will display an attendance of over 200 guests on 16th Street, Sinkor, Tubman Boulevard, Liberia.
During a news conference at the company’s multiple-story complex on Monday, Orange Liberia CEO Jean Marius YAO outlined Icon16’s foundational philosophy through three strategic lenses, noting, “This is more than just a building. It is a source of national pride — a place that says to every Liberian: Yes, it’s possible.” He characterized the building first, as a symbol of national capability, proving Liberia can deliver world-class infrastructure.
Second, as evidence of Orange’s long-term commitment, aligning with parent company Orange Group’s pan-African digital transformation strategy. Third, and most crucially, as a human-centered ecosystem designed to empower both employees and customers. The 12,000-square-meter facility breaks new ground in West African corporate design. Covered by 1400 m2 of glass, the Icon16 contains Liberia’s largest telecom Smart Store, five digital meeting rooms, and a 170-seat digital auditorium, medical clinic, and cantina, a wellness gym and rooftop terrace with panoramic views of Monrovia and the Atlantic Ocean.
Sustainability features like solar power integration are underway while LED lighting is among the current features. YAO revealed Orange’s substantial economic footprint: $291 million in tax contributions since 2016, $250 million invested in critical infrastructure including the Buchanan Data Center, and 1,200 jobs created through the Orange Money network. The construction phase alone employed 85% Liberian contractors, injecting $18 million into the local economy.
With Ookla-certified achievements including 98% population coverage and 25% faster speeds than competitors, Orange now commands 58% of Liberia’s mobile data market. The new headquarters will house the company’s the first Liberian innovation lab, accelerating digital solutions for local challenges. Through its foundation, Orange has trained 15,000 youths in digital skills, supported 200 women entrepreneurs, and provided free healthcare to 8,000 Liberians.
“True progress must lift all citizens,” YAO emphasized, announcing plans to double Orange Money agents to 10,000 by 2030. Tracing Orange’s evolution from Cellcom to market leader, YAO noted: “Each address change – from Bypass Road to 13th Street to now Icon16 – mirrors Liberia’s own digital coming-of-age.” In his opinion, the building’s design intentionally incorporates Liberian cultural elements alongside global tech standards.
The CEO acknowledged government corporation and praised local architects CAP REALITIES for their visionary execution. Special recognition went to Orange’s 400 employees – “the architects of our daily success.” Looking ahead, Orange pledges $200 million in new investments through 2030 for 100% 4G coverage, 5G pilot programs, and network modernization. “This is just our opening chapter,” YAO stated.
“This isn’t just a headquarters
Nader Ayoub, the architect of Icon16 emphasized the project’s deeper significance, stating it was conceived as both a functional workspace and an inspirational landmark. “We set out to create more than just another office building,” he explained. “This is a statement about what Liberia can achieve when we combine vision with execution.” The architect highlighted the structure’s blend of aesthetic appeal and practical design, noting its energy-efficient features and modern infrastructure that meet international standards.
Ayoub pointed to the natural alignment between the facility’s cutting-edge design and Orange’s mission to drive digital connectivity across Liberia. “This isn’t just a headquarters – it’s becoming a nerve center for Liberia’s digital transformation,” he remarked. He believes that the partnership positions the building as a crucial hub for technological innovation and business development in West Africa.
Beyond its architectural achievements, Orange Icon16 has already delivered substantial local benefits. The construction phase created employment for over 200 Liberian professionals and workers, while the completed structure adds momentum to Monrovia’s development as a modern commercial capital. Perhaps most significantly, the project demonstrates that world-class infrastructure can be successfully realized in Liberia through collaboration between local expertise and international standards.
Also at Monday’s news conference, the company’s Human Resources Manager John Stewart emphasized the broader value of the achievement. He stated that while the official inauguration was still pending, the building symbolized Orange Liberia’s resilience and readiness to lead the nation’s digital future. “This building is just one step forward on our journey,” Stewart remarked, adding that the company was eager to share its progress with Liberia and the world.
Stewart highlighted the importance of the company’s workforce in reaching this milestone. He described the new structure as a reflection of Orange Liberia’s growth and the unwavering commitment of its employees. “From the perspective of those entrusted with our greatest asset—our people—this structure is a testament to our growth and the relentless dedication of the Orange Liberia and Orange Money Liberia family,” he said. The statement underscored the company’s belief that its success is driven by its team.
Beyond its functional role, Stewart explained that the building was designed to cultivate innovation and teamwork. He noted that the modern facility was more than just an office space—it was a hub meant to encourage excellence and collaboration. “This building is designed to inspire excellence, foster collaboration, and drive our vision of becoming Liberia’s preferred multi-service operator—anchored in ethics and environmental responsibility,” he said. The emphasis on sustainability and ethical operations aligns with the company’s long-term goals.
Orange Liberia is one of the largest mobile network operators in Liberia. The company was founded in 2003 as Cellcom Liberia, backed by US-based private international investment firm YCF Group. Cellcom was wholly acquired by French multinational Orange Group (via its Orange Cote d’Ivoire business unit) in early 2016. The new headquarters is expected to enhance its operational efficiency and service delivery. With state-of-the-art facilities, the company says it aims to strengthen its position as a leader in telecommunications and digital financial services.
