-Empowers Women-Owned Businesses
By: G Bennie Bravo Johnson I
Climaxing of the 2024 International Women’s Month which was held under the global theme: “Invest in Women: Accelerate Progress” and national Theme: “Empower Her, Empower All” and as part of the United Nations initiative and unwavering commitment to fostering gender equality and empowering women in community, the United Nations on Saturday, March 30, 2024 officially organized the “Women-Owned Business Market Place Event to showcase women-owned business and raised awareness against the danger of breast and cervical cancer.
Speaking at the One UN Market Place, Sporting and awareness screening for breast and cervical cancer event held at the Invincible Sport Park, the Resident Coordinator of the United Nations (UN) Madam Christine N. Umutoni admonished state actors and nonstate actors to help create the enabling environment for women to showcase their business skill. She added that business is a vital source to combating poverty. “There is no way we can talk about fighting poverty without talking about creating the enabling environment for business for women.”
At the same time, the UN envoy further encouraged Female Vendors, the Academy of Female Entrepreneurs, Former Traditional Practitioners, the UNDP Accelerator, and the Lab to be innovative strong, and ready to face challenges in the business setup. She stated that resilience will display the huge potential of women in fighting against poverty and promoting business and made-in
Liberia.
At the event which was characterized by awareness of breast and cervical cancer, madam Umutoni called on all UN agencies and government to join the campaign against breast and cervical cancer and ensure the health of the women is treated with caution.
Stating that breast and cervical cancer are dangerous to the survivability of women, especially in the face of fighting poverty.
Amos Boyah Kawreh, the president of the United Nations Staffers Association in Liberia stated in an overview that the establishment of the “Women-Owned Business Market Place Event is a journey that will not only accelerate the progress of women but also pave the way for a more inclusive and equitable society.
The UN staffer’s president described the event as an opportunity to provide women with the needed tools to excel and break barriers.
“Through this program, we aim to provide women with the tools, resources, and support they need to excel in their chosen fields, break barriers, and shatter glass ceilings.”
Amos Boyah Kawreh admonished the general populace to work tirelessly towards a future where every woman has the opportunity to thrive and succeed. He further stated that a collective effort will make a difference and create a world where gender equality is not just a dream but a reality.
“As we embark on this endeavor together, let us remember the immense potential that lies within every one of us. Let us harness our collective strengths, celebrate our diversity, and work tirelessly towards a future where every woman has the
opportunity to thrive and succeed. Together, let us make a difference and create a world where gender equality is not just a dream but a reality.”
At the same time, the Academy for Women Entrepreneurs admonished women to use every business empowerment opportunity to empower themselves. They asserted that entrepreneurship goes beyond just the establishment of business. “Entrepreneurship goes beyond selling products and services.
it is obtaining the right knowledge that will position women entrepreneurs to succeed.”
